Copywriter Blog | A resource for the resourceful

How to choose a business name

Are you launching a new business, brand, product range or service? If you need guidance on how to choose a suitable name, it’s all here.

10 Tips for writing effective copy that converts and sells by focusing on your ideal customers and giving them exactly what they need.

Use the power of Google search to your advantage. To help you optimise your content for the search engines and reach your target audience.

Are you looking for blog post inspiration? This post contains 101 winning article ideas that will benefit your business in a variety of ways.

Do you have an ugly or amateurish-looking website? In this article, I’ll tell you how fix 15 common mistakes for a more professional finish.

Are you still on the fence about writing blog content for your website? Here’s why you should be and how it should be working for you.

If you’re not familiar with copywriting or SEO terminology, this handy guide will help ensure we’re all on the same page (pun intended).

Here, you’ll find an outline of the process I use for my copywriting projects, so you’ll know what to expect when we work together.

Here are 10 tried and tested ways to bring more clarity to your writing, to help get your messages across and to keep your audience engaged.