MAY 6, 2024
Are the articles on your blog dated and gathering dust? My Refresh, Rewrite, Repurpose process will help you breathe new life into them.
Features vs. benefits and how copywriters use them to sell
MAR 9, 2024
Learn the difference between features and benefits and find out how copywriters use both features and benefits in your sales copy.
How I’ll create a magical blog content strategy for your website
MAR 2, 2024
A well-thought-out content strategy will take your blog from tragic to magic. Giving your audience what they need so your business can succeed!
Why saving time and money aren’t the best reasons to invest in a freelance copywriter
FEB 18, 2024
A copywriter will save you time and money, but they can be an asset to your business in lots of other ways, too. Here are some of them.
Looking for a cheap copywriter?
UPDATED JUL 12, 2025
Are you looking for a cheap copywriter because you want to save money on your marketing? If so, maybe I can help you make the right decision.
How to future-proof your website and blog for AI-powered search
UPDATED JUN 29, 2025
AI is changing the way we search online and giving us a different kind of search experience. Are your website and blog ready for the changes?
23 Things you should never say to a freelance copywriter — and why
UPDATED SEP 23, 2024
Has a copywriter ever ghosted you or found a reason not to work with you? Did you wonder if it was something you said? Here’s the truth.
Good Fast Cheap: If your copywriting is Fast or Cheap will it really be Good?
UPDATED JUL 17, 2024
I have a few problems with the Good Fast Cheap theory — especially when it comes to high-value copywriting. In this article I’ll explain why.
SEO copywriting or website design — which should come first?
UPDATED JUL 17, 2024
So you’re thinking of getting a new website? But where do you start and who do you contact first: the website copywriter or the web designer?