How to write better content

How can you create better content that serves your human audience and appeals to Google’s quality guidelines? All the answers you need are in this post.


My content-writing process

Content marketing is an alternative to advertising that provides interest and value to your audience. If you’re not using it, you could be missing out.

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Passive voice vs active voice

Passive voice can make your content sound distant, formal and stuffy. Here’s how to recognise it and make your writing more active, engaging and compelling.


Amateur Content Bingo

Play Amateur Content Bingo. Find 24 Mistakes that amateurs commonly make when creating content and learn how to avoid making them yourself.