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What is search intent and why does it matter for SEO copywriting?

OCT 4, 2026
How does the internet always seem to know what you’re looking for when you search online? It has a lot to do with a little thing called search intent.

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SEO vs AEO vs GEO: which does your business actually need?

SEP 19, 2026
You knew you needed SEO to get found online, but now you’re being told you need AEO and GEO as well. Really? No, not really. Let me explain…

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Keyword cannibalisation: what it is and how to fix it

SEP 5, 2026
Keyword cannibalisation: it sounds monstrous, but what does it mean and why might you need to be concerned about it if you have a website?

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Content auditing to make your blog work harder for your business

FEB 24, 2026
Do you you keep a record of what’s in your blog and whether it’s working for your business? If not, you could benefit from my content auditing service.

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Planning for a website: the ultimate guide

JAN 25, 2025
Not planning your website could leave you vastly under-prepared and massively over-budget. Here are the decisions you’ll need to make.

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Blogging for business: what results can you expect?

SEP 8, 2024
Blogging is an investment and you do it for the returns. But more business is just one of the results you can expect from blogging.

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What will an SEO content specialist do for your business?

AUG 26, 2024
An SEO content specialist has a more in-depth and strategic approach to blogging. Read more to find out how I could benefit your business.

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10 Surefire signs you might need new website copy

JUL 7, 2024
Is your website copy working hard for you or is it letting you down? Here are 10 surefire signs that your web copy might need some attention.

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15 Possible reasons why your website isn’t converting

JUN 23, 2024
You have a website, but it’s not converting into sales or enquiries. So what’s the problem? I asked my LinkedIn community for their insights.

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