I often hear from business owners who are paying for websites that are bringing very little business — sometimes none at all. Does that sound like your website?
Maybe you know it should be doing better, but don’t know what’s wrong. Or maybe your website has been dormant for so long, you no longer even think of it as a revenue stream.
If you’re paying for a website that isn’t performing and you want to find out how to change that, my website auditing service can help you.
A website audit is a troubleshooting exercise that’s designed to figure out why a website isn’t doing what it should be doing.
The audit focuses on the factors that make your website profitable. And it can identify the reasons behind common problems, such as not showing up on Google, not getting enough visitors or not converting enough visitors into sales.
My website auditing service will only be suitable for you if your site has been online for 12 months or longer. This is how long it takes for new sites to be found and indexed by the search engines.
If you have a new site and want to accelerate its organic reach, regular blogging can help. For more information, take a look at my content writing page.
You could say I know a lot about websites. I’ve been using them daily since 1995 and writing them since 2009. I’ve even designed a few of my own. Where some auditors focus purely on design, SEO or content, my website audit is comprehensive. I will objectively assess the:
- Design, layout and structure
- Functionality, speed and performance
- User journey and experience
- Organic Search Engine Optimisation
- Effectiveness of the written content.
When I’ve identified the problems, I’ll give you clear, helpful feedback and practical advice that will help you fix them.
If you’re having problems with your website, an audit is a sensible, cost-effective and measured solution.
It could save you the cost of getting a whole new website by enabling you to troubleshoot the problems you have on your current site.
But if you do decide to get a new website after the audit, it will help you avoid making the same mistakes again.