UPDATED JUN 15, 2026
Google Analytics is changing to GA4. In this post I’ll talk you through some of the language changes you need to be aware of.
Blog post ideas for creating original, non-commodity content
UPDATED MAY 26, 2026
This bumper post comprises 30 blog post ideas, with detail, that are designed to be either original or shareable.
How not to set the tone of voice on your website
UPDATED MAY 26, 2026
Getting your brand’s tone of voice right is vital — especially on your website. Here are 10 bad examples you won’t want to copy.
Our farmhouse renovation
UPDATED APR 30, 2024
My partner and I renovated his parents’ farmhouse and made it our new home. Here, I’ll give you the guided tour and show you what we’ve done.
Why your new website copy isn’t what you were expecting
UPDATED MAR 7, 2025
If you’ve just received your first draft website copy and it’s not what you were expecting, this article might help to explain why.
Why is it important to post to your blog regularly?
UPDATED MAY 26, 2026
As a content writer, I’m always telling clients to post blog content regularly and consistently. But why? In this article, I’ll explain.
101 Quick and easy blog post ideas
UPDATED APR 15, 2026
Need to write a blog post in a hurry? Here are 101 ideas that draw on your own experience to create posts your readers will love.
How should blogging work for your business?
UPDATED APR 27, 2024
Many businesses find blogging doesn’t work — and it’s usually because they’re doing it wrong. So how should your blog be working for your business?
How I became a freelance copywriter
UPDATED AUG 8, 2024
If you’re curious about how I became a freelance copywriter and what my background is, you’ll find the full story here.