UPDATED SEP 4, 2025
Are you struggling to choose images for your website? Would you like something more creative than the same old, same old? In this post I’ll show you how.
What causes a low engagement rate in GA4?
UPDATED SEP 4, 2025
If your website has a low engagement rate, it means your visitors aren’t sticking around or converting into customers. Here’s why.
Increase sales on your website by maintaining momentum
UPDATED MAR 3, 2026
Momentum guides your website visitors through their buyer journey, all the way to making the sale. Build it, sustain it and reap the rewards.
DIY website design: the pros and cons
UPDATED SEP 2, 2025
Need a new website? Thinking of doing it yourself? This guide goes through some of the DIY pros and cons so you can make a more informed decision.
How to get the best project feedback and testimonials
UPDATED MAR 2, 2026
A brief guide for creating a wrap-up form that will help you get valuable feedback and testimonials at the end of a project.
What I learned from nine years at the top of Google
UPDATED JAN 4, 2024
In this article, I’ll reveal what it’s really like to hold the Google top spot and why it might not be the holy grail you think it is for your business.
11 Good reasons to hire me as your copywriter
UPDATED NOV 5, 2024
There are hundreds of copywriters out there, so why choose me? In this article I’ll show you why I could be the right copywriter for you.
10 Ways calls to action can kill your conversions
UPDATED SEP 3, 2025
Are your calls to action converting visitors into new enquiries and sales? Here are 10 ways your CTAs could be impacting your conversions.
Practical ways to demonstrate E-E-A-T
UPDATED FEBRUARY 28, 2025
E.E.A.T. is one of Google’s Quality Rater Guidelines. But what is it and how do you demonstrate it to improve your ranking?