Fire up your autumn content plan with this handy event and inspiration guide, covering the months from September to November 2023.
Is your website copy a mismatched patchwork of any old words?
Is your website copy a patchwork of mismatched words you’ve pulled together from different sources? If so, you need to read this — and fix it!
How I’m using AI in my processes
If you’re thinking of hiring a content writer, you may have concerns about AI. For transparency, here’s how I’m using it in my process.
“Why is my website not converting?”
You have a website, but it’s not converting into sales or enquiries. So what’s the problem? I asked my LinkedIn community for their insights.
How to improve the pop-ups on your website
How can you create better pop-ups that will boost your conversions without annoying your website visitors? In this article I’ll reveal all!
SEO copywriting: what SEOs should know
As an SEO copywriter, I’ve had plenty of experience with SEO agencies — but we haven’t always seen eye-to-eye. Here’s what I wish they knew.
How to create the most valuable content for your blog
How do you create the most valuable content for your audience, your brand and Google? Here are my 10 pro tips to kick up your content game.
How to give your copywriter feedback they can work with
Your copywriter needs helpful, constructive feedback they can work with. Here’s how to give feedback that will get you the result you want.
A guide to completing my copywriting brief
I created this guide to accompany my copywriting brief, which I ask all my clients to complete at the start of a new project.