Has a copywriter ever ghosted you or found a reason not to work with you? Did you wonder if it was something you said? Here’s the truth.
How I’m using AI in my processes
If you’re thinking of hiring a content writer, you may have concerns about AI. For transparency, here’s how I’m using it in my process.
How to give your copywriter feedback they can work with
Your copywriter needs helpful, constructive feedback they can work with. Here’s how to give feedback that will get you the result you want.
A guide to completing my copywriting brief
I created this guide to accompany my copywriting brief, which I ask all my clients to complete at the start of a new project.
Technical copywriting for a non-technical audience: why it’s best to hire a copywriter
Why hiring a copywriter could be the best decision for you if you need to communicate technical information to a non-technical audience.
How to work with a copywriter: the dos and don’ts
Want to get the best from your copy, your copywriter and your working relationship? Read this guide on what to do and what not to do.
What will your copywriter need from you?
What does your copywriter need from you so they can start working on your project? It’s a common client question — and I’m here to answer it.
How a copywriter can support you if you want to do the writing yourself
If you’re planning to write your own copy, but you’d still like some professional support, there are lots of ways a copywriter can help you.
Why you’re not investing in SEO content (and why you should be)
I hear these excuses and objections all the time. If you’re on the fence about creating SEO content for your business, you should read this.