Jenny Lucas Copywriting Blog | A resource for the resourceful

Why you’re not investing in SEO content (and why you should be)

I hear these excuses and objections all the time. If you’re on the fence about creating SEO content for your business, you should read this.

Get your winter content marketing plan baked and frosted with this inspiration and ideas guide for December 2021 to February 2022.

Fire up your autumn content plan with this handy event and inspiration guide, covering the months from September to November 2021.

If you’re not familiar with copywriting or SEO terminology, this handy guide will help ensure we’re all on the same page (pun intended).

Want to cast your net wider and reach untapped sections of your market? Here, I’ll show you how to write for them and get them on board.

If you’ve never worked with a copywriter before, you may have some questions about how it all works and what to expect. Here are your answers.

We’re constantly told that AI writers are out to steal our jobs. So I decided to do a little experiment and try a couple. Here’s how it went.

Here are 10 tried and tested ways to bring more clarity to your writing, to help get your messages across and to keep your audience engaged.

If you have questions about money and pricing, this is the article that will answer them for you. Straight up and no skirting around!