What’s with the pencil?
It’s for safety.
When I’m working on a project, my brain turns into a Catherine Wheel: fizzing, popping and shooting out sparks of brilliance.
The pencil helps me catch them, so they don’t set fire to the curtains.
A mind like a firework, bursting with ideas, is just one of my talents. I’m also a results-driven problem solver. Imaginative, analytical and relentless.
Is your website working hard for your business?
Is your blog bringing in the leads you deserve?
No?
Want prices first? You’ll find them on my service pages.
Like Stella Artois, you’ll find I’m reassuringly expensive.
I’m a creative copywriter, website specialist and content expert who’s been whipping up wordy wizardry for websites, blogs and creative campaigns since 2007.
A bit about me...
Writing was all I ever wanted to do — until the snoozefest that was A’ Level English went and ruined it for me.
For a while, I worked in graphic design and marketing, but employers always spotted my rhetorical mastery and gave me writing jobs to do. And eventually I decided to go and be a copywriter.
In 2005 I got my first official copywriting role, as a conceptual copywriter for a workplace poster company.
I started Jenny Lucas Copywriting in 2011. Initially it was a way to earn some extra money, but in 2017 it became my full-time job.
I now live and work on a farm in the Leicestershire countryside with an evil genius, an eager digger, and a clown. AKA my farmer fiancé and two little terrors — sorry, terriers. I’ll let you decide which one’s which.
I’m a fan of dark humour, Irvine Welsh, hip-hop and dance music. And I love an ice-cold negroni — punchy and bitter, like me! Just kidding.
Why choose to work with me?
-
You want results
You want more than just “any old words” to fill an empty space. You need your words to have an effect, to make a difference and to translate into engagement, enquiries and money in the bank.
I write intelligent, strategic copy that inspires your readers to take action and works hard to get you those results.
-
You want more customers
You want to widen your influence and/or expand your market. You need a writer who can take your complex issue, idea or proposition and explain it clearly and simply, so more people can understand it.
I’m a natural writer who has spent more than a decade translating complex issues and regulations into concise, simple copy that reads easily and makes good sense.
-
You want a trusted partner
You want to work with someone who’s invested in your success. Someone who’s genuine, honest and helpful — and who always has your best interests at heart.
I’m an open and unbiased collaborator with an honest, straight-talking approach my clients find refreshing. I’ll always tell you the truth and I’ll never present a problem without a practical solution or suggestion.
-
You want a creative companion
You need creative input to take your communications to the next level.
My background is in design and marketing. This includes 12 years as a conceptual copywriter, developing concepts and copy for visual communications and campaigns.
I can help with creative contributions, picture research, marketing initiatives and new ideas to add more value to your business.
-
You want a specialist in SEO
You need web copy or blog content that helps you get found on Google and brings the right kind of traffic to your website.
I’ve been writing high-performing SEO website copy and blog content for more than 12 years.
I can help with keyword research, customer research, SEO site plans, design suggestions and formatting cues.
![business bird](https://www.jennylucascopywriting.co.uk/wp-content/uploads/2019/07/business-bird.png)
![business bird](https://www.jennylucascopywriting.co.uk/wp-content/uploads/2019/07/business-bird.png)
Want to be my next happy client?
Getting in touch is easy and could be the best thing you do for your business today.