In this ultimate guide, I’ll show you how to manage your blog — from blogging FAQs to strategy, planning, posting and maintenance.
AI content writers: Jasper mode 2
The second part of my Jasper test-drive looks at the blogging support side of the platform. Can it help me write an article for my own blog?
AI content writers: Jasper mode 1
In the third installment of my series, I test-drive Jasper, the most feared of all the AI content writers. But is it as good as they say?
How I became a freelance copywriter
If you’re curious about how I became a freelance copywriter and what my background is, you’ll find the full story here.
How to write more customer-focused copy
10 Tips for writing effective copy that converts and sells by focusing on your ideal customers and giving them exactly what they need.
Copywriting jargon buster
If you’re not familiar with copywriting or SEO terminology, this handy guide will help ensure we’re all on the same page (pun intended).
10 Ways to avoid tone deaf messaging
Tone deaf messaging can make your brand look uninformed, unaware and oblivious. Here are 10 tips to help you avoid it and be a brand your audience loves.
When client relationships go sour
In this post, written for my fellow freelancers, I discuss various client problems and how to protect yourself against them for a better freelance life.
How to find your copywriting niche
If you’re new to copywriting you may have been told that having a niche will improve your prospects and earning potential. But how do you choose one?