UPDATED JUN 17, 2024
Google Analytics is changing to GA4. In this post I’ll talk you through some of the language changes you need to be aware of.
How not to set the tone of voice on your website
UPDATED JUN 16, 2024
Getting your brand’s tone of voice right is vital — especially on your website. Here are 10 bad examples you won’t want to copy.
Why your new website copy isn’t what you were expecting
UPDATED MAR 7, 2025
If you’ve just received your first draft website copy and it’s not what you were expecting, this article might help to explain why.
15 Common website problems and solutions
UPDATED APR 14, 2024
If your website isn’t working, you need to get it fixed. In this article, I’ll show you 15 common problems with advice on how to fix them.
15 Cringeworthy web design mistakes
UPDATED MAR 17, 2024
Do you have an ugly or amateurish-looking website? In this article, I’ll tell you how fix 15 common mistakes for a more professional finish.
Why you’re not investing in SEO content (and why you should be)
UPDATED MAR 17, 2024
Are you still on the fence about writing blog content for your website? Here’s why you should be and how it should be working for you.
Choosing more creative images for your website
UPDATED DEC 15, 2023
Are you struggling to choose images for your website? Would you like something more creative than the same old, same old? In this post I’ll show you how.
What causes a low engagement rate in GA4?
UPDATED NOV 12, 2023
If your website has a low engagement rate, it means your visitors aren’t sticking around or converting into customers. Here’s why.
Want more web sales? Keep up the momentum
UPDATED JAN 6, 2024
Momentum guides your website visitors through their buyer journey, all the way to making the sale. Build it, sustain it and reap the rewards.