FEB 21, 2025
To write truly effective web copy, you need to know what your website visitors care about — and what they don’t. Here are a few pointers.
Planning for a website: the ultimate guide
JAN 25, 2025
Not planning your website could leave you vastly under-prepared and massively over-budget. Here are the decisions you’ll need to make.
12 Questions your website visitors should NEVER have to ask
JAN 18, 2025
Is your website leaving your visitors with questions? There are some questions they should never have to ask. Here are 12 of them.
Why you’re not the best person to write your website copy
OCT 12, 2024
Are you considering writing your own website copy? If you’re not sure what’s involved, or whether you should, this post will help you decide.
The benefits of having a website for your business
SEP 29, 2024
Your website isn’t just for show. A well-thought-out website will have lots of benefits for your business. Here are some of the big ones.
25 Annoying website features that are sending your visitors back to Google
SEP 14, 2024
Is your website annoying your users and turning them away? Here are 25 of the most annoying website features, your users secretly hate.
10 Surefire signs you might need new website copy
JUL 7, 2024
Is your website copy working hard for you or is it letting you down? Here are 10 surefire signs that your web copy might need some attention.
We need to talk about Dark UX — 22 examples to watch out for
UPDATED SEP 23, 2024
Dark UX is a combination of copywriting and website design that seeks to mislead, confuse and trick users. Here’s how to spot it.
15 Possible reasons why your website isn’t converting
JUN 23, 2024
You have a website, but it’s not converting into sales or enquiries. So what’s the problem? I asked my LinkedIn community for their insights.