Are you making any of these 20 common mistakes with your content marketing? Read more to find out what they are, why they’re damaging and how to fix them.
How to deal with negative reviews
Getting a negative review isn’t the end of the world. Responding to it in a prompt and positive way can help to put things right and minimise any damage.
Amateur Content Bingo
Play Amateur Content Bingo. Find 24 Mistakes that amateurs commonly make when creating content and learn how to avoid making them yourself.
10 Dos and don’ts when writing for the web
In many ways, writing for the web is different to writing for print. Here are 10 dos and don’ts that will help you improve your online content.
5 Easy ways to write with emphasis on social media
Give punch and power to your social media posts with these five simple tips to create emphasis using punctuation and formatting.
5 Simple rules for writing in plain English
Writing in Plain English makes your copy clear, accessible and easy to understand. The style also makes your copy quicker to read and digest.
5 Ways to write with confidence and conviction
5 Practical tips that will make your communications stronger, more confident and more effective in achieving their goals.
Are you creating a barrier between you and your target audience?
In this article, I’ll reveal three business copywriting mistakes that create a barrier between your business and its target audience.
Are your communications a little bit woolly?
Copy that’s imprecise or fuzzy on the details does nothing to promote your authority or inspire confidence and trust. Here’s how to change that.