MAY 11, 2025
Find out more about brand tone of voice and how it can help your brand embrace its uniqueness and stand out in a crowded marketplace
How to use AI in your writing without sounding like a robot
MAY 4, 2025
Are you using AI to write your business content? Are you concerned your audience can tell? Here’s a better way to use AI in your writing.
A list of 400 brand values that aren’t honesty or integrity
APR 13, 2025
You probably already, instinctively know your brand values. Here’s a list of 400 to help you put them into words and make them work for you.
How to write web copy your visitors will actually care about
FEB 21, 2025
To write truly effective web copy, you need to know what your website visitors care about — and what they don’t. Here are a few pointers.
How to fix bad grammar and stop distracting your audience
FEB 15, 2025
How many of these avoidable errors are you making in your copy? In this post, I’ll show you some common mistakes and how to fix them.
Planning for a website: the ultimate guide
JAN 25, 2025
Not planning your website could leave you vastly under-prepared and massively over-budget. Here are the decisions you’ll need to make.
12 Questions your website visitors should NEVER have to ask
JAN 18, 2025
Is your website leaving your visitors with questions? There are some questions they should never have to ask. Here are 12 of them.
How copywriting helps businesses sell more and grow
JUL 29, 2024
How will a copywriter help your business sell more and grow? In this article, I’ll take you through some of the ways I can help.
10 Surefire signs you might need new website copy
JUL 7, 2024
Is your website copy working hard for you or is it letting you down? Here are 10 surefire signs that your web copy might need some attention.