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Planning for a website: the ultimate guide

JAN 25, 2025
Not planning your website could leave you vastly under-prepared and massively over-budget. Here are the decisions you’ll need to make.

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Blogging for business: what results can you expect?

SEP 8, 2024
Blogging is an investment and you do it for the returns. But more business is just one of the results you can expect from blogging.

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What will an SEO content specialist do for your business?

AUG 26, 2024
An SEO content specialist has a more in-depth and strategic approach to blogging. Read more to find out how I could benefit your business.

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10 Surefire signs you might need new website copy

JUL 7, 2024
Is your website copy working hard for you or is it letting you down? Here are 10 surefire signs that your web copy might need some attention.

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15 Possible reasons why your website isn’t converting

JUN 23, 2024
You have a website, but it’s not converting into sales or enquiries. So what’s the problem? I asked my LinkedIn community for their insights.

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14 Good reasons to use internal links on your website and blog

MAY 19, 2024
Internal linking helps to strengthen your website’s structure and is good for your SEO, your users and your business. Here I’ll show you why.

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How to future-proof your website and blog for AI-powered search

JAN 13, 2024
In the not-too-distant future, AI will be changing the way we search online. Are your website and blog ready for what lies ahead?

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How to use the SEO heading hierarchy correctly on your website and blog

UPDATED JUL 17, 2024
Website headings have a hierarchy, but many blogs and websites get it wrong. In this article, I’ll explain what it is how to use it and why.

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SEO copywriting: what SEOs should know

UPDATED JUL 11, 2024
As an SEO copywriter, I’ve had plenty of experience with SEO agencies — but we haven’t always seen eye to eye. Here’s what I wish they knew.

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Jenny Lucas Copywriting

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